ABOUT
SHARC
SHARC stands for the initials of Sergio H Abramoff Representações Comerciais. My company started activities in year 2000, when after the first years of work, we needed to increase our team for our exclusive customer then, Analog Devices, Inc. Overall those were 15 years of joy, working exclusively for that company, developing products, business and making new friends!
Just after, we started working with MediaTek, one of the leading companies in the area of chipsets for mobile phones and tablets. This work has resulted a deep knowledge of the product & business of smartphones and a huge network of contacts with Latin American operators, latin and global OEMs and distributors, besides IDHs/ODMs/OEMs in China and Taiwan.
More recently, we focused in consulting companies to obtain the ANATEL type approval, besides working with Anywave Communication to develop sales for Digital TV transmitters throughout Latin America. In addition, we work with Laagin, a Hong-Kong company, to help them develop some mobile phones in Latin America market.
In order to handle with such diversified customer and business base, SHARC has accumulated strong technical background. Sergio has worked as a R&D engineer for several years, is passionate for new technologies and an eternal student. Througout the years, SHARC has built an extensive network of contacts in the market, with whom it frequently exchanges information, in mutual benefit.
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SERGIO H ABRAMOFF
Sergio has excelent technical background and large sales experience, with a vast network of contacts, built over three decades. He started his career as a R&D engineer in companies such as Siteltra (telemetry and military radio designs), Digilab (POS and ATM terminals for Bradesco bank), Sislog (dot-matrix printers and interface cards) and Vertice/VSI (IC design house).
At a certain moment, Sergio has decided to refocus his efforts in the techical sales area, without ever leaving the technical side apart.He then took several management positions at SID Microeletrônica and later at Hitech (sales rep company). That's when he was invited to work for Analog Devices, whre he started and developed business in Brazil for 15 years.
Later Sergio worked for MediaTek, a Taiwanese company who manufacture chipsets for mobile phones and tablets, again starting its operations in Brazil, until it has become largely well-known in the Brazilian market, gaining the #2 market share position. He stayed at MediaTek for 6 years.
Since 2016, Sergio has streamlined his efforts at SHARC, aiming to develop and leverage successful partnerships, such as the ones we present at this website.